CT wedding vendors
CT Weddings

partners

 Start the new year off right!

We are here to help your business grow this year and next!

Simple and effective. Below is how all of our services will increase your bookings dramatically!

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Thank you for your interest in joining our family of wedding vendors!

THE AMERICAN WEDDING GUIDE

[book id=’16’ /]

1: What is The American Wedding Guide (TAWG)?

TAWG is an iPad sized wedding planner that is given out as a free gift to Brides-to-be within Fairfield and New Haven County.

It’s broken down into 3 sections:

  • Section 1:   Company Display Ads: Our team interviews and chooses 7-10 local CT vendors in Fairfield and New Haven County, CT to display their company ad within the appropriate category section.
  • Section 2:  Editorial Section: This is where we add useful planning editorial with helpful articles from our experienced wedding vendors, as well as, necessary information the bride must learn.
  • Section 3:  Wedding Planning Worksheets: A section with timetables and worksheets to help keep her on track. Our guide is purse-sized to be carried daily. Once she writes into it, she will hold onto it and refer back to your company ad when she is ready to book with you.

2: Where is the wedding planner distributed?

  • Bridal Shops: Our wedding planner is distributed within Fairfield and New Haven County as a free gift to brides-to-be.
  • Local Bridal Shows: Our charismatic team attends 45+ bridal shows a year to distribute our wedding planner as well as consult with the bride regarding her planning. (see bridal show list below)
  • Participating Vendors:  Our family of vendors love handing out our helpful planner. Brides love it, use it, and carry it in their purse to always keep handy when needed. They also appreciate the caring gift from the vendor. Organization is KEY in wedding planning!

3: When do you print and how many copies?

  • We print twice a year: January and July
  • 15-20,000 copies of The American Wedding Guide are printed yearly.

4: Some more perks and advantages

  • We give away a free all-inclusive honeymoon every year
  • We hand out prizes to brides at our bridal show booth. Extra promotion available.*
  • We’re not pushy. We simply recommend “CT Most Prestigious” wedding vendors in our guide to local CT brides.
  • Great thing about TAWG: The bride will keep the guide until she needs your service. Does not get overwhelmed. Is completely at her leisure to call upon the best wedding vendors to help create her perfect wedding. 🙂

“The key to investing in quality advertising is to be certain the advertisement is getting the right exposure at the right time to the right clientele.”

Within Our Packages:

Below is an explanation of our Leads List Database, Online Company Profile and Directory Listing.

Leads List Access

• You will have access to 40,000+ brides all on excel files that are opted-in to receive emails from us and our vendors.*

• The database is updated every month with hundreds of newly engaged couples ready to start planning her wedding. You will be able to utilize these valuable lists to set up email or print campaigns to brides in need of your services.

The bridal leads lists include:

• Brides name
• Grooms name
• Email Address
• Home Address
• Wedding Day
• Approx. number of guests
• Home phone
• Work phone
• Wedding Facility
• Approx. Wedding Budget
• Services/products that she has not secured yet

*access will be granted when leads list package amount is paid in full.

Online Company Profile

  • You will receive an online company profile upon sign up on our planning website: www.theamericanweddingguide.com
  • It includes your company info and link to your website.

Directory Listing

  • You will receive a directory listing located in our wedding planner.

 DESCRIPTION OF PACKAGES

ALL PACKAGES ARE FOR A FULL YEAR, and will be showcased in 2 books

PACKAGE ONE – Total Marketing Package
It includes:

  • DISPLAY AD IN THE BOOK UNDER YOUR CATEGORY SECTION
  • REFERRAL LEADS LIST – This includes contact info on over 40,000 past, present & future brides,  all on excel files who have opted-in to receive emails from us and our vendors.
  • DIRECTORY LISTING IN BOOK
  • Company Profile for your company on our planning website dedicated to brides in need of your service www.theamericanweddingguide.com
  • Bonus! First 12 gift certificates included within our Gift Certificate Program
  • FREE promotion through social media including Facebook and Pinterest.
  • Optional general credited editorial in the editorial section of the book (Addt. fee/space permitted) and online
  • TAWG promotion at bridal shows – WE ARE YOUR WORD OF MOUTH REFERRAL ADVERTISING AT CT BRIDAL SHOWS IN FAIRFIELD COUNTY, NEW HAVEN COUNTY, AND ALONG THE SHORELINE. Over 45 annually!

Full Year Contract

Full Page
Half Page
Quarter Page
Two Page Spread
Monthly payments available

PACKAGE TWO – Display Marketing

  • This package includes all of the benefits/features of package one minus the leads list.

Full Year Contract

Full Page
Half Page
Quarter Page
Two Page Spread
Monthly payments available

PACKAGE THREE – Referral Marketing

  • REFERRAL LEADS LIST (as mentioned in package one)
  • DIRECTORY LISTING IN BOOK AND ONLINE

Full Year Contract

Full Year Access: Call for pricing

PACKAGE FOUR – Direct Email Marketing Solutions Package:

  • We will sort the lists by your campaign strategy (2,500+ emails)
  • We will design the campaign each month to any specifications
  • Send it to you for approval
  • Send out the campaign
  • FREE promotion through social networks
  • You will have complete control over all reports and will have the templates saved for easy future use

Full Year or Six Month Contract

Call for pricing
plus the cost of a email marketing program such as iContact or Constant Contact (if you don’t already have one)

PACKAGE FIVE – Gift Certificate Program:

  • Access to our Leads List Database
  • We will have a display at each bridal show explaining our giveaway
  • We will then choose a min. of 3 lucky brides per bridal show
  • Each winner will be called to confirm your service is yet to be booked
  • We will mail the gift box with the appropriately selected gift certificates to the bride
  • Only one of each vendor category will be included in each gift box
  • We will design and send you the gift certificates to print and authorize, then mail back to us to be packaged to ship to the bride

Full year Contract

Call for pricing

ADDITIONAL: GIFT CERTIFICATES – * with purchase of Package One

  • We will have a display at each bridal show explaining our giveaway
  • We will then choose a min. of 3 lucky brides per bridal show
  • Each winner will be called to confirm your service is yet to be booked
  • We will mail the gift box with the appropriately selected gift certificates to the bride
  • Only one of each vendor category will be included in each gift box
  • We will design and send you the gift certificates to print and authorize, then mail back to us to be packaged to ship to the bride

Add on to Package One

Call for pricing

 

PRODUCTION OF AD (LAYOUT & DESIGN)

Full page
Half page
Quarter Page
Two Page Spread

Call for pricing

Our team is looking forward to help grow your company this year and next! Please feel free to start thinking of design for your ad and we’ll get started by creating your company profile!

Bridal Show Dates

Distribution Areas

Wedding Website Vendor Profiles

eBooks